Magician of the mind inspires building society

A Kennedy product story
Edited by the Marketingweek Marketplace editorial team Mar 5, 2008

Newcastle's mind magician, Kennedy, was engaged by Newcastle Building Society to close a corporate sales conference.

As the chosen after dinner-speaker mind reader Kennedy was asked to sum up the day, focusing on issues of working together.

The company's sales conference for 2008 'Together We Succeed' was transformed by 45 minutes of Kennedy's interactive mind games and comedy.

The 23-year-old's unique twist on the theme was to look at how minds can work together and involved the audience in reading each other's minds and even feeling sensations that were inflicted on another person.

The audience gasped as two people on opposite sides of the room were in perfect rapport, when one person was tapped on the shoulder the other person felt it.

This was then taken to a whole new level as one man read the thoughts of another random person who he'd never met in his life.

It seems that after-dinner speaking and sales conferences are the way forward for Kennedy as his unique approach and ability to demonstrate otherwise impossible phenomena leave a lasting impression on everyone.

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