Intellitracker Enterprise enhances site experience
An
Intellitracker product story
Edited by the Marketingweek Marketplace editorial team
Apr 23, 2010
Intellitracker has announced that it will be providing its Intellitracker Enterprise web analytics and marketing optimisation platform to Butlins, 'Evening Standard' and Transport Direct.
Butlins, part of Bourne Leisure, will deploy the complete Intellitracker Enterprise suite to optimise its digital marketing activities.
The 'Evening Standard' and Transport Direct will initially use Intellitracker Enterprise to analyse site content consumption and optimise site user experience.
In addition, Transport Direct will now be able to provide auditable data on site traffic and conform to the government's requirements of transparency and accountability.
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