Product category:
IT for sales and marketing
News Release from: Interalia Communications | Subject: IProMOH
Edited by the Marketingservicestalk Editorial
Team on 18 April 2007
IProMOH offers improved customer service
Installing Interalia's iProMOH telephone and broadcasting messaging system has enabled construction equipment distributor Mac Rental to take its marketing to a new level.
Mac Rental is part of McCormick Macnaughton, the sole distributor of Caterpillar Construction Equipment for Ireland The state-of-the-art system enables Mac Rental to quickly and easily update its messaging by downloading new material direct from the host server at New Voice Media, the UK and Ireland's premier on-hold and in-queue marketing specialist
This article was originally published on Marketingservicestalk on 5 Mar 2008 at 8.00am (UK)
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Updating the messaging each quarter is simple using iProMOH's unique IP technology.
Fourteen iProMOH units, located at 14 of the company's sites throughout Eire and Northern Ireland, are updated remotely by automatically contacting New Voice Media's host server via the Internet for updates.
"The iProMOH has provided us with a marketing edge as it enables us to keep our customers fully informed on all aspects of our services", says Sean Dunne, Marketing Manager at Mac Rental.
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"We have been able to tailor it to meet our specific requirements, which can range from giving information on delivery times to details of our company's 60-year history".
IProMOH removes the need to rely on staff to update tapes in traditional systems where the telephone system may at a different location from the main offices.
Instead a whole network of systems can be updated from one server and set to play the production at a predetermined time.
Providing two solutions in one, the iProMOH is both an announcer that can entertain and inform on-hold callers and an announcement device for a public address system for broadcasting music or messages to customers.
As a managed service, New Voice Media undertakes all the scripting, professional voice marketing, and specially created music.
Using pull technology, this is quickly and efficiently downloaded from New Voice Media's host web-server to the iProMOH.
To allow connection past firewalls, the iProMOH will connect an outbound connection (HTTP) to the iCAS software application at configured intervals.
Once contact has been established the iProMOH will uniquely identify itself to the software and download any productions that are available for that unit.
On-hold companies or marketing departments can update the units at any time to any location in the world.
"The iProMOH/New Voice Media package is a great marketing opportunity", concludes Dunne.
"It is working really well and has enabled us to update sales and marketing information at a touch of a button".
The iProMOH is an affordable and intelligent solution that solves all the typical problems associated with promotional on-hold music/message announcement systems.
Available from Interalia distributors, the iProMOH is backed by a company renowned for its quality, reliability and outstanding support.
It will provide a cost-effective solution to any industry wishing to give its clientele the very best in customer service.
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