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DVD.co.uk offers insert opportunity

An Independent Direct Marketing product story
Edited by the Marketingservicestalk editorial team Mar 29, 2007

Independent Direct Marketing has struck a deal with online retailer DVD.co.uk to include inserts in its 80,000 monthly product despatches to its ABC1 customers.

DVD.co.uk is a well-established, successful online retailer of DVDs, games and memory cards, music CDs and books, with a loyal base of more than 650,000 customers.

The vast majority of orders are delivered within two days of the customer's order, so your inserts will arrive with an eagerly awaited product to hot, online buyers.

Profile: ABC1, 25 - 34 years old, 60% male, high disposable income, online credit card buyers.

Quantity: 80,000 per month.

Gross rate: GBP45.00 per 1,000 (ex VAT).

Full details of all IDM's insert carrying programmes and managed mailing lists can be accessed via our website: www.idmltd.co.uk.

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