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Illuminas

Address:
Lion House 141-145 Curtain Road
London
EC2A 3AR
UK

http://www.illuminas-global.com

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Listing of all 11 news releases from Illuminas:

Firms need to communicate green credentials

 Technical background article   Gavin Mulholland of Illuminas argues that businesses must communicate their real green credentials rather than indulging in 'greenwashing'.

News from Illuminas ( 9 June 2008)

Does the desperate housewife exist?

An extensive Illuminas-commissioned qualitative segmentation programme has uncovered six typologies of mothers of school-age children.

News from Illuminas ( 5 June 2008)

Financial service providers must rebuild trust

 Technical background article   The latest consumer confidence survey from financial research expert Illuminas confirms that falling consumer confidence has dented trust in financial service providers compared with 12 months ago.

News from Illuminas (28 January 2008)

Breaking into the Chinese banking market

 Technical background article   Banking on China; can western banks offset losses in USA by tapping into the growing Chinese urban elite?

News from Illuminas ( 7 December 2007)

Making your brand 'Facebook friendly'

 Technical background article   A new study from Illuminas highlights the uniqueness of social networking and how brands need to fit into the community.

News from Illuminas (14 November 2007)

Illuminas wins BIG best paper award

Jonathan Fletcher, Group Creative Director at Illuminas, has won the award for best written paper at the 2007 BIG conference.

News from Illuminas (27 July 2007)

Quality versus speed in online research

Gavin Mulholland of Illuminas and John Buckle of Alliance and Leicester debated at the MRS Field conference the implications of tight deadlines set by clients and the quest for cheaper research.

News from Illuminas (27 July 2007)

Illuminas and Orange to present paper at Esomar

Illuminas and Orange will jointly present a paper at the conference in Berlin in September outlining the creation of an original segmentation for Orange across Europe that began in 2003.

News from Illuminas ( 9 July 2007)

Rejuvenate your brand at the fountain of youth

 Technical background article   Jonathan Fletcher, Creative Director of Illuminas-Global, suggests that the best way to inject new life into brands is to target the youngest demographic available.

News from Illuminas (11 June 2007)

Illuminas chief to speak at BIG conference

Jonathan Fletcher of Illuminas will be presenting a paper at the 2007 Business Interest Group (BIG) Conference on the convergence of B2B and B2C marketing in Chepstow, 16-18 May.

News from Illuminas (18 April 2007)

Illuminas chiefs to unveil Youth Quotient tool

Directors from global market research firm Illuminas will be presenting a paper at the Esomar Consumer Insights Conference 2007 in Milan on 7-9 May on their Youth Quotient measurement tool.

News from Illuminas (17 April 2007)

 

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