ID brand ambassadors aid in-store product launch

An ID product story
Edited by the Marketingweek Marketplace editorial team Aug 3, 2010

ID Staffing has been selected by Reckitt Benckiser to deliver an in-store product launch in Superdrug for Dettol's No-Touch Hand-Wash System.

The in-store campaign will commence on 6 August 2010 across key Superdrug stores nationwide.

ID Staffing brand ambassadors will demonstrate the product for consumers and drive sales.

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