Howse Jackson launches mobile phone database
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Howse Jackson Marketing product story
Edited by the Marketingservicestalk editorial team
Feb 5, 2008
Leading data and affinity marketing specialist Howse Jackson Marketing has been appointed to bring to market the City Communications mobile phone database for the very first time.
With a volume of approximately 20,000 records, the City Communications mobile phone database includes both telephone and postal records, as well as details such as current network provider and contract expiry date.
Sourced by citycommunications.com, a supplier of all major mobile phone brands, the list is suitable for any mobile phone SMS campaigns or any postal campaigns targeting young adults aged 18+ with an average household income of GBP20k plus.
Some 60 per cent of the file consists of young men, many with an interest in technology and gadgets.
Specific selections include gender, mobile telephone number, network provider, contract expiry date, geographical and recency.
Cost per 1,000: GBP105; Selections: GBP15; Minimum order size: 5,000.
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