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Website launch completes HoF rebrand

A HoF Display Solutions product story
Edited by the Marketingservicestalk editorial team May 1, 2008

HoF Display Solutions, the manufacturer and supplier of promotional displays, flags and flagpoles, has unveiled a new-look website to complement its company rebranding exercise.

Restyled as part of a company brand update, the new site has easy to navigate menus displaying the wide range of products available, links to the online shop and simple to view and download information leaflets.

The brand update has evolved over the past 12 months, commencing with the change to HoF Display Solutions as the company trading name, and includes the updating of the company's corporate image.

Established 30 years ago as The House of Flags, the company has grown from a sole trader whose main focus was hand-sewn national and company logo flags to a market leader with a 23,000 sq ft facility in Cambridgeshire, home to a team of designers, printers, a sewing team as well as sales, operations and administration with additional offices in Birmingham and Taunton.

"The company name no longer did justice to the diversity of products we now produce", explained the company's chairman, Ian Simmonds.

"Over the past few years, our product range has grown and evolved to represent the best in promotional display, and meet the needs of our customers.

"From large-format digital printing and crowd flags to vehicle graphics and internal display stands, we felt that HoF Display Solutions perfectly described our position now and into the future".

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