In-store visual display impact at a reduced cost

HL Display has launched ShelfLiner - an optimum visual display solution, designed to create extra communication space branding and categorisation.

Brands looking to create stand-out on shelf and in-store often face a costly battle to win the eyes and purchasing power of their target consumers.

HL Display is helping to resolve this issue with the launch of its new ShelfLiner system.

The ShelfLiner system has been developed using cost-effective lead-free PVC rather than more traditional aluminium.

This in effect means that brands can invest in creating maximum in-store impact at a much reduced cost.

ShelfLiner has the additional benefits to retailers that it sits relatively flush against the shelving unit and also creates extra space for the product information without impacting on the shelves below.

Perfect for the retail in-store environment, ShelfLiner has a curved shape that creates a good reading angle for consumers.

Furthermore, it is easy to assemble as it is bottom loaded and held by the 'magic' curve and hold principle; removal is achieved by sliding out from the side.

This technique for insertion and removal of the graphics also means that ShelfLiner can be reused thus minimising costs further.

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