High Tech Marketing offers full range of services

High Tech Marketing has announced the immediate availability of a range of marketing services targeted at the semiconductor, electronics and software industries.

Designed to solve the problem of providing professional marketing for start-ups and SMEs, High Tech Marketing will tailor its services to meet the exact needs of the client.

"The demands made on marketing people peak dramatically as new products are introduced, or companies attempt to break into new market segments", said Paul Dillien from High Tech Marketing.

"Outsourcing to meet the added burden makes a lot of sense.

"Start-up companies often neglect or relegate marketing in favour of engineering disciplines without fully appreciating the importance of market and competitive analysis".

"These are essential elements of a Business Plan, and will be required for any Venture Capital application".

"I believe there are few others with your experience and knowledge in the field", said Svenn-Tore Larsen, CEO of Nordic Semiconductor.

Paul Dillien brings over 30 years of semiconductor marketing experience to his new position.

Previously, he served in both UK and US companies in strategic and tactical marketing roles and has specialisations in competitive analysis and negotiation.

High Tech Marketing offers a range of marketing and sales services to the semiconductor, electronics and software industries: these include market planning, product positioning, campaign literature, competitive analysis, customer-ready presentations and target customer lists.

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