Product category:
Direct marketing agencies
News Release from: Hercules Direct Marketing
Edited by the Marketingservicestalk Editorial
Team on 19 December 2007
Hercules DM achieves FSC certification
One of the UK's most progressive DM agencies has become one of the first agencies in the industry to achieve Forest Stewardship Council Chain of Custody Certification.
This certification is a testament to the dedication from Hercules DM to achieve sustainability through campaigns run on behalf of its clients After the introduction of government legislation committing to reducing landfill by 25 per cent by 2010, Hercules DM was spurred on to introduce its own environmental policy
Part of this process has been to achieve this certification, while also developing and streamlining its services which benefit the environment.
Through the FSC Chain of Custody, Hercules will be able to buy print, with peace of mind that it is not contributing to global forest destruction.
From here on, all of Hercules' print and packaging will be endorsed with the FSC certification, allowing its clients to benefit from obtaining FSC product endorsement.
The FSC is an international organisation, which ensures that there are long-term timber supplies, while protecting the environment and the people who depend on them.
It guarantees that all the trees that are harvested are replaced and that areas of the forest are protected to conserve wildlife and plants.
As one of Hercules' key clients, Tony Humphreys, Group Manager Marketing of the Anglia Regional Co-Operative Society commented: "I fully support Hercules DM in its decision to obtain this certification.
"The environment is an issue that Anglia takes very seriously and it is very important to us to be working with an agency that is environmentally responsible.
"We are delighted that we can now embrace the FSC logo on our marketing material and demonstrate how we are actively introducing environmental policies".
Steve Grys, Managing Director of Hercules DM, added: "To be one of the first agencies to achieve the certification is such an important achievement for Hercules DM.
"We all have a role to play in reducing our carbon footprints and I sincerely hope that others follow our lead.
"This certification may seem like a small step, but if all agencies embraced this scheme it could make a significant long term impact".
Hercules DM is a leading direct marketing agency, working with a number of blue-chip organisations across the UK.
Established in the early 1990s, the company houses industry experts and has a client list revered by its competition.
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