Harris Interactive to manage Canvasse panel
A
Harris Interactive product story
Edited by the Marketingservicestalk editorial team
Mar 27, 2008
Harris Interactive has assumed the management of the Canvasse Opinion Panel.
The online UK consumer research panel was previously managed by Experian, the global information services company.
The new panel is expected to add as many as 200,000 members to the current multimillion-member Harris Poll Online Panel.
"Demand for trustworthy online research continues to soar in Europe," said Dr George Terhanian, President of Harris Interactive Europe.
"The addition of the Canvasse Opinion Panel is part of our ongoing effort to meet this demand without compromising quality in any way.
"We're pleased to welcome the new panelists to Harris Interactive and look forward to receiving their valued insight".
Harris Interactive is a global leader in custom market research.
With a long and rich history in multimodal research, powered by our science and technology, we assist clients in achieving business results.
Harris Interactive serves clients globally through our North American, European and Asian offices and a network of independent market research firms.
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