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Product category: Database management, list services
News Release from: Go Direct Marketing | Subject: Mamas and Papas list
Edited by the Marketingservicestalk Editorial Team on 12 December 2007

Mamas and Papas releases updated list

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Ideal for those wanting to target affluent parents of young children, upmarket baby and children's retailer Mamas and Papas is releasing its updated list of over 70,000 names.

The updated Mamas and Papas list is available through Go Direct Marketing Mamas and Papas' stylish collections are designed to meet the needs of today's 'Yummy Mummy'; a modern designer edge combining passion, quality and style with the latest technological advances

Products include nursery furniture and decor, travel systems, car seat, high chairs, toys, baby wear and maternity wear.

Typical customers are upmarket females aged 25-45, with young children.

These consumers are ideally suited for upmarket mail order, financial offers, and gift and charity mailings.

Price per 1000: GBP120; Selections: GBP10 (recency, gender, geographic).

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