Product category:
Web design and development
News Release from: GoCarbonFree | Subject: GoCarbonFree shopping portal
Edited by the Marketingservicestalk Editorial
Team on 17 July 2007
GoCarbonFree launches shopping portal
UK-based GoCarbonFree has launched a shopping portal that gives customers free personal carbon credits - and therefore reduces their carbon footprint - while they shop.
Users of the new shopping portal can now compensate for the carbon emissions produced by their purchases with a carbon saving - at no cost For example, an individual earns 100 personal carbon credits by spending GBP50 on Tesco groceries
GoCarbonFree users can offset their home, car, air travel, events and consumer purchases simply by shopping on the portal.
Importantly, the UN produces a finite number of carbon credits, and shoppers on the portal are therefore reducing UK manufacturers' ability to pollute whilst shopping.
GoCarbonFree is also committed to informing and educating people about climate change issues and offers a free online newsletter to all registrants to the site.
If necessary, individuals can buy extra personal carbon credits to offset all their daily activities.
Fifty per cent of GoCarbonFree's profits will be directed straight into environmental causes.
In addition all GoCarbonFree shareholders have agreed not to take any dividends but to reinvest them in renewable technologies and progressive environmental programmes.
Hubertus Thylmann, Managing Director of GoCarbonFree, said: "Environmental issues, if we are not careful, will evolve from a threat to becoming an overwhelming force that will transform all aspects of our lives.
"The old model of business will have to change and rather than having this thrust upon us, GoCarbonFree is aiming to take the lead.
"We hope our shopping portal and sponsored email newsletters will play a part in helping the UK achieve a 60 per cent cut in emissions by 2050".
GoCarbonFree's personal carbon credits are derived from the UN's Clean Development Mechanism (CDM) renewable energy projects that are Gold Standard compatible.
One personal carbon credit is worth 100 grammes of carbon dioxide being prevented from entering the Earth's atmosphere.
• GoCarbonFree: contact details and other news
• Email this article to a colleague
• Register for the free Marketingservicestalk email newsletter
• Marketingservicestalk Home Page
Search the Pro-Talk network of sites
