GFK offers mobile telecom retail panel in Ireland
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GFK Retail and Technology product story
Edited by the Marketingweek Marketplace editorial team
Feb 15, 2010
GFK Retail and Technology has announced the launch of its mobile telecom retail panel in the Irish Republic.
Already operating in more than75 countries, the service tracks retail sales of the mobile telecom markets in Ireland.
Sales information is taken directly from EPOS records provided to GFK through its retailer and operator partners to provide a definitive statistical view of the Irish Republic's handset and mobile tariffs industry.
GFK will be able to provide the mobile telecoms market information on pricing, product mix and details on the best-selling handsets and tariffs.
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