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GFK NOP
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Energy efficiency becoming key purchase influence
Gfk Technology's latest Ethical Brands survey has revealed that energy efficiency is more important to UK consumers than brand when buying technology products.
News from Marketingweek Marketplace, 20 May 2009
Mobile advertising recall dented by recession
The latest quarterly Mobile Advertising Report by Brightkite and Gfk Technology has revealed a decrease in mobile advertising recall in the UK.
News from Marketingweek Marketplace, 18 May 2009
GfK NOP reveals impact of mobile advertising
The latest Mobile Advertising Report from GfK NOP has revealed that a high percentage of mobile phone users in the UK, US and India are receiving advertising messages through their mobile phones.
News from Marketingweek Marketplace, 15 August 2008
GfK takes majority share in Chart-Track UK
GfK has acquired majority shares in market research company Chart-Track, the provider of retail information for games software in the UK and the music and video charts in Ireland.
News from Marketingweek Marketplace, 9 July 2008
UK Consumer Confidence continues to fall
The GfK NOP Consumer Confidence Index score has dropped by two points to -19, the lowest level since February 1993.
News from Marketingweek Marketplace, 31 March 2008
Consumer Confidence drops to thirteen-year low
Confidence among UK Consumers has fallen to a 13-year low as fears grow about recession, according to the latest GfK NOP Consumer Confidence survey.
News from Marketingweek Marketplace, 29 February 2008
Consumer Confidence survey shows downward trend
The latest GfK NOP Consumer Confidence survey, carried out on behalf of the European Commission, shows widespread fear of an impending recession.
News from Marketingweek Marketplace, 1 February 2008
iPhone for Christmas? Maybe next year
New research from GfK NOP shows that UK consumers perceive the iPhone as being too expensive to tempt a purchase.
News from Marketingweek Marketplace, 15 November 2007
Consumer alchemy turns insights into gold
For the first time, GfK NOP's in-depth data, insights and expert recommendations are being made available via an open conference, Consumer Alchemy, on 8 November at Energy Clinic, London, E1.
News from Marketingweek Marketplace, 14 August 2007
UK lags behind in race to produce Olympic stars
UK teenagers of the age group most likely to be participators at the 2012 Olympics are lagging behind teenagers from other countries in their interest in sports according to research from GfK NOP.
News from Marketingweek Marketplace, 3 August 2007
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Colloquy offers meeting facilities with rural feel
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