Gamaroff ads attract New Scientist subscribers

A Gamaroff product story
Edited by the Marketingweek Marketplace editorial team Aug 12, 2009

New Scientist has tasked Gamaroff to develop a suite of 160 x 160 ads, featuring rose, ribbon, and candle concepts.

The ads were commissioned primarily as a brand awareness exercise but also with a view to attracting users to sign up for gift subscriptions.

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