Filmology launches Independent Cinema Ticket

A Filmology product story
Edited by the Marketingweek Marketplace editorial team May 27, 2009

Filmology has introduced the Independent Cinema Ticket - an incentive that offers free access to independent cinema houses, available as a staff incentive, corporate gift, or sales promotion tool.

The Ticket can either be issued as a standalone product or can be offered in conjunction with major cinema chain vouchers from Filmology, including Odeon and Cineworld.

Independent cinemas taking part include the Duke of York in Brighton, the Hippodrome in Bo'Ness, and the Phoenix Cinema in East Finchley, London.

Also included is Bollywood picturehouse the Boleyn Cinema in East London; the Brewery Arts Centre in Cumbria; and the Gate Cinema in Notting Hill, London.

David Pearson, director of Filmology, said: 'This product has been specifically created for the business-to-business market and is a good way to incentivise and reward staff/clients or for use in sales promotion campaigns.

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