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Fig Tree DM announces Isabella Oliver buyer list

A Fig Tree DM product story
Edited by the Marketingservicestalk editorial team Aug 4, 2008

Fig Tree DM has announced the release of the Isabella Oliver buyer list to the market.

The Isabella Oliver brand offers maternity designs sold through its mail order catalogue and online store.

The list consists of upmarket, affluent and stylish pregnant women and new mothers, aged 24-25.

The average order value is ?150 and they are proven mail order buyers.

Fig Tree DM said the list would work well for non-competitive mail order, charities, financial, travel and leisure, publishing and any other new family and female offers.

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