Tridias offers new insert opportunity

Fig Tree has announced the launch of a brand new insert opportunity to the market in the Tridias autumn catalogue.

Tridias will now be carrying third-party inserts in its autumn catalogue mailings to the customer base - 80,000 in early September and another 80,000 in October.

Tridias is a mail-order company selling toys and games via a mail-order catalogue and online store.

The Tridias buyer is ABC1, upmarket and well-educated affluent females and mothers, aged 25-45.

The average order value is GBP50+ and they are proven mail-order buyers.

This insert opportunity would work well for non-competitive mail order, charities, financial, travel and leisure, publishing and any other female or family-related offers.

For more detailed information, including availability, approvals, deadlines and options please contact Fig Tree's insert management team.

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