Product category:
Sports marketing
News Release from: Fast Track
Edited by the Marketingservicestalk Editorial
Team on 11 September 2007
Bank urges public to support Glasgow
Games bid
Clydesdale Bank, major supporter of Glasgow's bid to stage the 2014 Commonwealth Games, has launched a nationwide Tryathlon to encourage the Scottish public to play a part in supporting the bid.
The Tryathlon is a fun way to keep fit and have fun whilst raising awareness throughout the nation about what hosting a Commonwealth Games will do for the entire country The concept of the Tryathlon involves completing a 500m swim, 10km cycle and 5km run at one venue as a team at anytime during the two-week qualifying period
This article was originally published on Marketingservicestalk on 21 Jun 2007 at 8.00am (UK)
Related stories
British sport delivers new championship
The British University Championships is a brand new major sporting festival that will bring together 6,500 university students at the UK's biggest annual multi-sport event.
Heineken to sponsor The Rugby reUnion
Heineken is to sponsor The Rugby reUnion - a celebration of 20 years of Rugby World Cup history featuring the finest collection of rugby legends ever assembled.
Regions across Scotland including, Glasgow, Edinburgh, Oban, Renfrewshire and The Highlands are staging heats from 1 September where all are welcome.
Winning teams from each region plus three runners-up will then be invited to compete at the Grand Final at the Tollcross Park Leisure Centre in Glasgow on 29 September - where the distances will be doubled - the overall winning team will be awarded an activity holiday in Scotland.
Clydesdale Bank Ambassadors Yvonne Murray-Mooney, Andrew Lindsay and Kirsty Balfour will be attending the final in Glasgow and will be on hand to answer questions.
World, European and Commonwealth champion Yvonne Murray-Mooney said: "The Clydesdale Bank Tryathlon is a great opportunity for the public to rediscover their love of sport and undertake this small challenge to help raise awareness of Glasgow's bid to stage the 2014 Commonwealth Games.
"I would urge everyone to play their part and I hope to see you in Glasgow on 29 September".
Entry to this fantastic event is simply the normal cost of using the leisure facilities, with an option to donate to The British Heart Foundation.
Ahead of Scotland's best ever performance at the 2006 Commonwealth Games in Melbourne, Clydesdale Bank announced its ongoing support of the team through to New Delhi 2010, incorporating the Commonwealth Youth Games in 2008.
In addition to this, Clydesdale Bank became the first Major Supporter of Glasgow's 2014 bid in autumn 2006.
Steve Reid, Head of Retail for the bank, said: "Clydesdale Bank is delighted to announce a nationwide Tryathlon for the Scottish public to actively become involved in promoting Scotland's bid for the Commonwealth Games to come to Glasgow in 2014.
"As an established supporter of Scotland's Team, our support for the 2014 bid symbolises our long-term commitment to them and our business in Scotland.
"Glasgow's bid will undoubtedly become stronger with the public backing the bid and the Tryathlon is a friendly, healthy way to demonstrate this support".
• Fast Track: contact details and other news
• Email this article to a colleague
• Register for the free Marketingservicestalk email newsletter
• Marketingservicestalk Home Page
Search the Pro-Talk network of sites
