Evoke celebrates 100 per cent year-on-year growth

An Evoke product story
Edited by the Marketingweek Marketplace editorial team May 16, 2008

Evoke, a London experiential agency is celebrating 100 per cent year-on-year growth over the past two years.

The agency is finding experiential marketing a critical tool for the marketing plans of many major companies, and believes the agency will continue to maintain this rapid growth over the next five years.

Over last six months, Evoke has won six new high-profile clients - including a six-way pitch for Marston's, which sees the launch of the Marston's Maidens, Red Bull's wine spritzer Sabai, in-store events for French Connection's new season's collections, and Sub-Zero Wolf, the manufacturer of fridges and ovens that grace the homes of celebrities.

Due to its client base growth, Evoke has expanded its team and bought in Graham Crouch as Commercial Director, formerly Finance Director of Richmond Towers, and Kingsley Taylor has joined as Business Development Director from BD Network.

Commenting on its success, Jonathan Reid, Managing Director at Evoke, said: "From the start, we have followed our vision to create highly engaging brand experiences that ensure a commercial return.

"We have approached each brief with a mix of creativity and free thinking to provide our clients with a range of ideas that make their brands relevant to their consumers.

"We have demonstrated to all our clients why experiential should form a key part of the marketing mix to cut through the noise and resonate on a one-to-one basis".

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