EuroDirect launches real-time leads scheme

Data Expert EuroDirect has launched the National Consumer Survey Programme designed to collect real-time leads for businesses targeting consumers.

The survey programme has now been running for nearly a year, and EuroDirect presented their lucky prize draw winner with a Smart Car.

The Household Savings Review has been operating successfully for nearly a year now and has amassed an average response rate of 9.7 per cent which has generated a substantial flow of real-time leads for our customers.

Using a combination of hard copy surveys and online electronic surveys, the Household Savings Review has been designed to cover all aspects of consumer buyer behaviour, including: family; home; energy use; finance and insurance; communications; motoring; charities; leisure time and holidays.

Over 50 companies have benefited from the supply of real-time leads so far and question sponsorship is currently open for the next survey which is being launched shortly.

Chris Pitchford, Head of Consumer Surveys at EuroDirect, commented: "We are extremely pleased with the success of the survey programme and we will be continuing the momentum over the covering months to deliver our clients with as many real-time leads as possible.".

Back to top