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Direct marketing agencies
News Release from: Eclipse Marketing | Subject: e-clipsblog
Edited by the Marketingservicestalk Editorial
Team on 09 November 2007
Eclipse enters the blogosphere
A new marketing blog has been launched by database marketing agency Eclipse Marketing, with the intention of informing and amusing those interested in the marketing arena.
"As a forward-thinking database marketing agency, we constantly need to move with the times", said Penny Hutton, Eclipse Commercial Director "We've seen how social media is changing the way marketing works and we want to share the experience with others"
e-clipsblog will regularly feature the thoughts of leading opinion formers, starting with Michael Murphy, CEO of Friends Reunited.
The emphasis will be on authoritative comment with an accessible and readable tone.
It will also take a lighthearted look at the good the bad and the ugly of current UK marketing campaigns.
"We hope the blog will become a real forum for lively debate which, over time, will build into a stimulating and useful online resource," concluded Hutton.
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