Product category:
Email marketing
News Release from: dmbse | Subject: dmRelease
Edited by the Marketingservicestalk Editorial
Team on 05 July 2007
Software developers launch email support
package
dmbse has developed a new software package that transforms the humble email into a cost-effective marketing tool with the launch of dmRelease.
dmRelease enhances an email's potential through a user-friendly program that allows any business to create a unique email experience It supports the management and maintenance of customer relationships and also helps companies manage their brand by centrally controlling signatures, disclaimers and banner adverts
dmRelease provides a framework that complies with recent legislation, which stipulates that all emails should include the company's registration number, place of registration and registered office address.
Simon Stevenson, Director of dmbse, said: "dmRelease is a communications tool that makes emails work much harder by displaying banner adverts and creating a professional look and feel by generating bespoke signatures and disclaimers - a safety net for companies who understand the benefits of protecting their brand when using email.
"Email signatures and disclaimers are not new, but many companies, unaware of recent legislation, are open to prosecution because they are not adhering to the recent law concerning content.
"Banner adverts are simple to use and provide a cost-effective marketing tool for news, calls to action, reminders and as a tactical sales opportunity.
"dmRelease also creates professional emails that can be controlled from a central point.".
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