DJS Research selected for social marketing project
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DJS Research product story
Edited by the Marketingweek Marketplace editorial team
Jan 5, 2010
DJS Research is working on a programme of research for the east Midlands beacon project 'Eat In, Eat Out, Eat Healthy'.
It is one of 10 beacon projects intended to become an example of partnership working in social marketing.
It focuses on Indian takeaway food in Lincolnshire and is exploring current practice and looking how it can change the behaviour of cooks and takeaway owners, as well as regular eaters of Indian takeaways.
The project is being carried out by DJS Research on behalf of a range of organisations, including the National Social Marketing Centre, Department of Health, East Midlands Public Health Observatory, Government Office East Midlands, Food Standards Agency East Midlands, NHS Lincolnshire, Lincolnshire county council, Consumer Direct and various other city and borough councils.
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