DBD creates PPC advertising campaign for job site
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DBD Media product story
Edited by the Marketingweek Marketplace editorial team
Jun 22, 2010
DBD Media has been appointed by the IT Job Board to execute a pay-per-click (PPC) advertising campaign to drive IT professionals to its European network of IT recruitment websites.
The company's remit is to drive increased traffic to the network of websites and make the IT Job Board the number-one port of call for IT professionals looking for new career opportunities.
DBD Media's PPC campaign management processes and technology will allow the IT Job Board to increase its share of searches in this sector and provide further value to its recruitment advertisers.
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