Confirmit adds IVR survey system to platform

A Confirmit product story
Edited by the Marketingweek Marketplace editorial team Apr 9, 2010

Confimit and Square Systems have announced a partnership to offer an enhanced data collection platform to European customers.

According to the agreement, Confirmit will add Square Systems' interactive voice response (IVR) survey system Opinion-8 to complement its existing online, telephone, paper and face-to-face data collection channels.

By adding IVR to the platform Confirmit enables customers to build fully automated, telephony-based data collection into their feedback programmes, extending the reach and effectiveness of such programmes.

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