New look for the Leap

Creative Leap has developed a new company visual identity after 10 years of helping clients with their branding, design and communication issues.

Creative Leap has finally taken the plunge and redesigned our own corporate identity.

We've even put our money where our mouth is and employed specialists from outside our business to provide us with views and advice on how best our visual and verbal identity can reflect our brand promise, culture and personality.

We are proud of our new identity, both as a clearer representation of who we are today and as a statement of our strategic intent for the next 10 years in business.

Our website has been redesigned as part of the rebranding process.

Please take a moment to browse the new site and better still, if you can spare the time, drop us a line and let us know what you think of creativeleap.com.

David Gray, Director of Creative Leap, commented: "The process of reviewing our own corporate brand identity has been a fascinating and rewarding experience.

"By drawing on the views of our staff and customers we have been able to more appropriately define and express our own individual brand promise and personality in a visual and verbal voice that is uniquely Creative Leap.

"Many thanks to our external consultants, staff and everyone who contributed to the process".

Mervyn Caldwell, Creative Leap Corporate Communications Creative Director, commented: "As a team we were all striving to produce a living identity that was more than just a single mark, but rather one that can grow and flex creating a distinctive verbal and visual language that expresses the companies personality in an engaging and motivating way.

"The resulting solution provides a clean crisp new look that demonstrates that we don't take ourselves too seriously".

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