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Video coupons enhance consumer engagement
Couponstar has introduced video coupons to enable fast-moving consumer goods (FMCG) brands to blend brand-building television ads and video creative with internet printable coupons.
News from Marketingweek Marketplace, 2 August 2010
BeforeIshop influences in-store consumer behaviour
Couponstar has launched the BeforeIshop platform, which includes a multi-brand, pre-shopping destination website, as well as a network of publisher-branded microsites.
News from Marketingweek Marketplace, 31 March 2010
Internet printable coupons drive brand engagement
Couponstar has released research that suggests that internet printable coupons are an effective means of increasing online brand engagement.
News from Marketingweek Marketplace, 1 October 2009
Aunt Bessie's partners with Couponstar
Aunt Bessie's has partnered with Couponstar to integrate consumer-printed coupons into its online marketing campaigns, as part of a drive to increase consumer awareness and cross-brand consumption.
News from Marketingweek Marketplace, 5 June 2009
Paypoint network gets real-time coupon solution
Couponstar has linked up with I-movo to provide a real-time coupon solution within the Paypoint retail network.
News from Marketingweek Marketplace, 22 May 2009
Ryvita utilises consumer-printable coupons
Couponstar has been appointed by Ryvita to promote its new Limbos product range through consumer-printable coupons.
News from Marketingweek Marketplace, 13 March 2009
Tuborg utilises consumer-printable coupons
Tuborg, a drive brand within the Carlsberg UK portfolio, has teamed up with Couponstar to encourage trial and repeat purchase of light and easy lager via printable coupons.
News from Marketingweek Marketplace, 26 February 2009
Candia integrates coupons into marketing campaigns
Long-life milk provider Candia has partnered with Couponstar, a digital marketing and promotions agency, to integrate printed coupons into its marketing campaigns.
News from Marketingweek Marketplace, 12 February 2009
Web coupon effectiveness measurement agreed
Couponstar has revealed that the coupon industry has come to an agreement on how to accurately measure the effectiveness of internet (printable) coupons.
News from Marketingweek Marketplace, 6 October 2008
Scotts Miracle Gro links with Couponstar
Scotts Miracle Gro has teamed up with Couponstar to drive awareness of its new product range.
News from Marketingweek Marketplace, 25 July 2008
IPC Media adopts CouponNET
Consumer publisher IPC Media has announced a partnership with digital marketing specialist Couponstar to provide visitors to five key IPC websites with a range of consumer-printable coupons.
News from Marketingweek Marketplace, 19 June 2008
Benecol partners with Couponstar
Functional food specialist Benecol has partnered with Couponstar, the digital marketing and promotions agency, to integrate consumer-printed coupons into its online marketing campaigns.
News from Marketingweek Marketplace, 6 June 2008
Ocean Spray builds loyalty with Couponstar
Bottled juices and drinks provider Ocean Spray uses consumer-printable coupons to transform the effectiveness of brand expansion, customer loyalty and customer acquisition campaigns.
News from Marketingweek Marketplace, 3 June 2008
Fair Exchange launches free coupons online
People can now download free coupons - redeemable in 95 per cent of high street stores, including Sainsbury's and Tesco - at the Fair Exchange games and entertainment portal.
News from Marketingweek Marketplace, 4 April 2008
Couponstar announces record growth
Couponstar, the provider of secure and trackable consumer-printed coupon solutions, has announced record growth last year, as demand soars for internet printable coupons and vouchers.
News from Marketingweek Marketplace, 31 March 2008
Tate and Lyle works with Couponstar
Tate and Lyle, the manufacturer of food and industrial ingredients, has partnered with Couponstar to drive awareness of its product range through the use of consumer-printable coupons.
News from Marketingweek Marketplace, 19 December 2007
Ocean Spray employs Couponstar to woo customers
Ocean Spray, the leading producer of cranberry products, has joined up with Couponstar drive awareness of its extended product range through a range of consumer-printable coupons.
News from Marketingweek Marketplace, 13 December 2007
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