Code overhauls Car People digital strategy
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Code Computerlove product story
Edited by the Marketingweek Marketplace editorial team
Jan 8, 2010
The Car People has appointed Code Computerlove to overhaul its digital marketing and online presence.
Code will be responsible for an end-to-end build of a website that will bring the Car People's 'hassle-free buying' positioning to life in the digital channel.
The agency will also revamp the firm's online marketing, including developing a social media strategy.
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