Brand partnership for Fish4 and FHM.com
A
Cocktail Marketing product story
Edited by the Marketingweek Marketplace editorial team
Jan 19, 2009
Cocktail Marketing has created a brand partnership for fish4jobs with FHM.com.
The partnership launches in mid-January and will last for a month.
The theme is 'getting a new job for 2009' and it will be promoted in the new FHM content section, the Manual.
Fish4 will give away two GBP500 clothes vouchers with high-street brands in a promotion that encourages people to use fish4jobs to find a new job.
FHM.com will market this initiative using all its communication channels.
Fish4 will promote FHM.com in return, using all of its communication channels.
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