Eddie Izzard appoints Cocktail Marketing

Cocktail Marketing, the UK's leading partnership marketing agency, has been appointed by comedian Eddie Izzard to create a sponsorship partnership for a proposed 2009 UK tour.

Eddie Izzard was listed as number three of the 100 Greatest Comedians as part of Channel 4's ongoing 100 Greatest series.

In a 2005 poll to find The Comedian's Comedian, Izzard was voted among the top 20 greatest comedy acts ever by fellow comedians and comedy insiders.

Cocktail will be looking to create a sponsor-named Eddie Izzard comedy tour in 2009, which otherwise won't exist.

The sponsor will benefit from an unprecedented level of brand exposure at all touch points of a tour from venues to tickets, adverts to online.

Each sponsor will also gain unique access to brand all marketing channels around the Eddie Izzard sponsored tour.

The tour will be named after the sponsor and the sponsor will have various content rights of Eddie Izzard.

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