Cocktail matches PropertyFinder with Matalan

Edited by the Marketingservicestalk editorial team Feb 27, 2008

Cocktail Marketing has created an online partnership for PropertyFinder.com, the UK's fastest-growing property portal, with clothing and homeware retailer Matalan.

Propertyfinder.com has over 2.0 million unique visitors every month.

It is the UK's fastest-growing property portal with over 350,000 properties from just under 4,000 estate agency offices.The promotion with Matalan will offer customers the chance to win a room makeover worth GBP5,000 from Propertyfinder.com, complete with soft furnishings from the Matalan homeware range.

Matalan will promote the partnership with: rotating banner on the Matalan website's home page; promotional page on the Matalan website; rotating banner in Matalan weekly emails sent to 720k database.

Matalan will also include a live link to Propertyfinder's website and a data share option.

Phil Mitchelson, Commercial Marketing Manager of PropertyFinder.com, said: "We are very keen to create marketing partnerships to target potential customers through synergetic brands that will complement our traditional marketing and advertising.

"Matalan is a great home brand that taps into the lifestyle of our customers".