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PropertyFinder.com appoints Cocktail Marketing

A Cocktail Marketing product story
Edited by the Marketingservicestalk editorial team Jan 14, 2008

Cocktail Marketing has been appointed by UK property portal PropertyFinder.com to create marketing partnerships to raise brand awareness and drive users to the site.

Propertyfinder.com has over 1.9 million unique visitors every month.

It is the second most popular major property portal in the UK with over 350,000 properties from just under 4,000 estate agency offices.

Cocktail will be looking to create promotional partnerships with synergetic brands to leverage the Propertyfinder.com brand and drive new customers to experience the website and to create awareness at key times of the year.

Phil Mitchelson, Marketing Manager of PropertyFinder.com, said: "We are very keen to create marketing partnerships to target potential customers through synergetic brands that will complement our traditional advertising: it is increasingly difficult to get cut-through and we are very excited about the potential of partnership marketing to achieve our marketing objectives".

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