Product category:
Email marketing
News Release from: CommuniGator | Subject: GatorMail Lite
Edited by the Marketingservicestalk Editorial
Team on 17 August 2007
GatorMail Lite makes London debut
CommuniGator will be using ad:tech London on 26-27 September at Olympia to showcase the new campaign wizard GatorMail Lite.
With CommuniGator's campaign wizard a campaign can be created and sent within minutes GatorMail Lite offers a series of preformatted templates, for example, newsletter, event invitation, product update or special offer
This article was originally published on Marketingservicestalk on 2 Aug 2007 at 8.00am (UK)
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These are provided with designated areas for image placement, personalisation and copy - taking away the pain of HTML email design.
The entire colour scheme of the template can be changed with a single click.
The calls to action can be inserted by pointing and clicking at the relevant web link, landing zone etc.
The step-by-step process of GatorMail Lite ensures that marketers on a tight deadline do not omit important information such as 'subject line' or 'sender alias' in their haste to get a campaign out the door! GatorMail Lite is ideal for marketers approaching email marketing for the first time and with a straight-forward web interface does not require any technical knowledge.
CommuniGator caters for marketers at both ends of the spectrum; the enterprise edition of GatorMail includes surveys, web capture, triggered campaigns, group builder, event management and extensive reporting.
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