Celloglas's Gold Mirri is just the ticket for 'Q'
A
Celloglas product story
Edited by the Marketingweek Marketplace editorial team
Jul 16, 2010
'Q' magazine has selected Celloglas to create golden tickets to place within a U2 vs Muse Glastonbury special issue as part of a competition to win festival tickets.
Twenty readers of 'Q' magazine found golden winning tickets, which could be exchanged for a pair of weekend VIP Golden Glastonbury tickets.
Gold Mirri produces an extremely shiny metallic effect and as the golden tickets were digitally printed Celloglas was able to print a unique number on each of them for identification purposes
The magazine wanted to create 20 Willy Wonka-style golden tickets.
Celloglas's solution was digitally printing onto Gold Mirri using an HP Indigo press.
Gold Mirri produces an extremely shiny metallic effect and as the golden tickets were digitally printed Celloglas was able to print a unique number on each of them for identification purposes.
The tickets were printed by Image Evolution on a HP Indigo 5500 press.
A Sapphire coating was applied prior to printing and they were gloss laminated on both sides to bring back the glossy effect after coating.
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