Celloglas - latest company news

A Celloglas product story

Edited by the Marketingweek Marketplace editorial team Feb 14, 2011

11 February 2011 - Mirri has announced that it will be sponsoring the 2011 POPAI Awards.

The 2011 POPAI Awards competition will be launched on 10 February 2011 at the AGM and POPAI Meeting and will be open to any designer or producer of point-of-purchase material, advertising/marketing agencies, services companies, brand owners or retailers; members and non-members.

Mirri, a division of Celloglas, will sponsor the 2011 POPAI Awards

All entries will be graphically displayed at the In-Store show at Olympia, London, on 29-30 June 2011 and online permanently in the POPAI UK and Ireland Awards Gallery along with a truncated case study.

Entries are judged by a panel of industry professionals using criteria based on the effectiveness of the displays in increasing sales, securing retail placements and working strategically to position the brand at the point-of-purchase.

The awards will be presented at a ceremony at the London Hilton Park Lane on 25 October 2011.

11 May 2010 - Mirri, a division of Celloglas, has launched a new website focusing on the range of metallic substrates available within the Mirri portfolio.

The website has a number of useful features, including technical and product information, a gallery showing examples of product applications, news updates and a 'Find-a-Printer' directory.

This directory contains details of approved printer partners who have experience of working with Mirri and promote its use in their sector, for example, point of sale, packaging, publishing, greetings or promotional.

The Mirri website caters for designers, brand owners and retailers as well as printers and other manufacturing companies and will keep everyone up-to-date with product developments.

The online gallery will be regularly updated with new examples of items produced with Mirri, as well as new product developments.