Theprintspace uses Twitter for faster responses

Theprintspace, a London-based professional photographic printing studio and gallery, is now offering clients faster direct responses to their questions via the free microblogging service, Twitter.

Theprintspace had previously been using Twitter to announce work that comes in the studio and provide exposure for photographers who use the service, as well as telling followers about important news from the studio and gallery.

Exclusive invites for private views to the exhibitions were also given away on the Twitter platform.

'By offering full customer service on Twitter we can cater to our clients' questions and comments in real time and in a direct manner,' said Geri Tuneva, marketing executive at Theprintspace.

'Twitter enables us to engage with our customers on a deeper level, solve their issues and build relationships with them via an online platform in addition to our in-house activities.

'It is the ideal place to ask simple questions, which need fast answers.

'This online platform empowers you to bypass traditional routes of phone and email for getting your issues heard and your questions answered,' she added.

By substituting the traditional call centre for an online real-time response mechanism, the company can continue to keep down costs.

Theprintspace said that customers can still email or call up with any questions, especially if they require longer explanations.

Back to top