Product category:
Affiliate marketing
News Release from: Bright Finance
Edited by the Marketingservicestalk Editorial
Team on 21 November 2007
Bright future for Yorkshire BS
partnership
A Sheffield finance company has secured a partnership with one of Britain's largest and most successful building societies.
Bright Finance has agreed a deal with Yorkshire Building Society to provide competitive secured loans to their customers The new partnership, which was announced at the Mortgage Business Expo event in London, will greatly benefit the broad range of lenders at Bright Finance, allowing them to find loans to suit a wide variety of customer needs with competitive rates of interest
This article was originally published on Marketingservicestalk on 25 May 2007 at 8.00am (UK)
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Prospective customers are introduced to Bright Finance, pass through the lending hierarchy and are then contacted when the best deal for the customer's circumstances has been found.
The applications are then underwritten by their in-house lending department.
Altogether the streamlined process within Bright Finance provides a fast and effective service for the customer.
Bright Finance process GBP1 billion in loan applications each year, benefiting from innovative IT systems and a purpose built contact centre.
Bright is now recognised as an industry leader, delivering unrivalled customer service and market leading conversion rates.
Mark Cooke, chief executive of Bright Finance, said: "We are pleased to have joined forces with such a trusted and established building society as Yorkshire Building Society.
"The opportunity to work with their customers will further increase our client base, and offer a positive addition to the Yorkshire Building Society product portfolio".
Gary Fowler, Head of Insurance and Sales Operations at Yorkshire Building Society, said: "We aim to attract and keep members who want long term value by continually improving the services and benefits we offer.
"Joining forces with Bright provides our customers with an excellent product and customer service as well understanding and meeting the needs of customers who require a secured loan.
"Our vision is to be famous for being recommended and we are delighted to be recommending Bright to our customers.".
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