Product category:
Design services
News Release from: Boxer
Edited by the Marketingservicestalk Editorial
Team on 13 March 2007
Johnson and Johnson adds Boxer to design
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The world's most comprehensive and broad-based manufacturer of healthcare products, Johnson and Johnson, has appointed Boxer design consultants to its global packaging design roster.
Boxer managing director David Poole said: "We have long held the view that there is a real hunger for British design in the US This appointment confirms our thinking and further consolidates our position within the global packaging discipline following our work with McDonald's and now with Johnson and Johnson
"It's true to say that JandJ are going through a really exciting phase, putting strategic design at the heart of their business, and it's great to be part of that." Giles Poyner, business development director at Boxer, said: "New product development is always fascinating - let alone with someone like Johnson and Johnson.
"It's a chance to be involved at the early stages of some really exciting developments in product design.".
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