Blackjack offers carbon-monitoring tool

Blackjack Promotions has partnered with the Revive Group to offer a carbon-monitoring tool aimed at helping brands achieve their carbon reduction goals.

The service is said to allow the environmental impact of events and exhibition stands to be monitored.

Through sensors integrated into events, clients will be able to monitor the energy used, such as through lights, computers, gadgets and electronic demonstrations, on the stand.

The data will enable them to make strategic decisions into the equipment they use, as well as benchmark baseline CO2 information for internal use and satisfy client requests for information.

The partnership with Revive Group will also provide Blackjack with the ability to offer real-time data to track and monitor the customer flow and attraction to an experiential event.

It allows Blackjack to identify if and why there is a shortfall of footfall in order to manage staff numbers better and attract more people to the stands at optimum times through the campaign.

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