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Bigmouthmedia goes Top Secret

A Bigmouthmedia product story
Edited by the Marketingservicestalk editorial team May 27, 2008

Bigmouthmedia is lifting the lid on some of the digital marketing industry's most closely guarded secrets.

On a mission to unravel the mysteries of the search market, crack operatives from Europe's largest independent digital marketing agency have compiled a series of deciphered dossiers exposing the industry's myths and misconceptions.

Code-named 'The Top Secret Series', the explosive briefs provide a strategic executive outline of the key PPC, SEO, Display Advertising and Affiliate Marketing sectors.

Four years after first breaking cover to highlight the pitfalls and benefits of the developing SEO market by publishing the original and highly successful Top Secret dossier in 2004, the agency's men on the inside are back to spill the beans.

Once seen as one of marketing's blackest arts, the search business has expanded and matured rapidly in recent years, inspiring bigmouthmedia HQ to sanction the release of an updated perspective.

"Digital marketing has travelled quite a distance since we launched a decade ago, yet there still seems to be a lot of confusion surrounding the sector," said Lyndsay Menzies, Managing Director of bigmouthmedia UK.

"Judging by the amount of appeals we receive to provide industry thought-leaders to speak at events and the consultancy advice requested by larger brands within the digital sector, many people are finding the changes difficult to master.

"We hope this series of unencrypted guides will help clarify the dos and don'ts of the various digital marketing disciplines".

The A6 Secret Series booklets, which will be replicated across bigmouthmedia's 10 territories, will be available online.

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