Webinar explains how to succeed on mobile web
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Bango product story
Edited by the Marketingweek Marketplace editorial team
Feb 26, 2008
On Wednesday 27 February at 4.00pm Bango is running a free webinar focused on mobile analytics and how to get an insight into mobile visitors and maximise mobile marketing effectiveness.
The webinar will include the shift to mobile search and advertising models, plus how mobile analytics can be used for precision marketing and effective monitoring of campaigns.
It will also explain why traditional web analytics are no good for mobile.
Information is power and having access to unique data can make or break your mobile marketing campaigns.
This webinar gives you background market knowledge including the shift to mobile search and advertising models, plus how mobile analytics can be used for precision marketing and effective monitoring of your campaigns.
The webinar will cover: the problems faced with existing web analytics tools; how Bango Analytics can give you full visibility; how to understand and monitor your campaigns; how to understand your visitors; what to do next.
Speakers will be Anil Malhotra, SVP Marketing Alliances, Bango, and Andy Bovingdon, VP Product Marketing, Bango.
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