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Product category: Email marketing
News Release from: Aurora Marketing | Subject: Aurora B2B Social Networking
Edited by the Marketingservicestalk Editorial Team on 21 November 2007

B2B social networking now only a click
away

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Social networking sites have united people across the globe - now companies will be able to tap into this phenomenon with their own business networking forums.

Manchester-based digital marketing agency Aurora Marketing is launching Aurora B2B Social Networking at the forthcoming Business North West Exhibition, and as the official social networking partner, it is offering delegates at the event use of the forum free of charge Networking and building up contacts is the key to success in business and with thousands of entrepreneurs attending the conference, business on the forum is expected to be brisk

All delegates who register for tickets to the exhibition automatically get an email with a password and then can simply log on to the B2B social networking forum.

Aurora B2B Social Networking will fast become the UK's premier free B2B networking forum and, for a highly competitive fee, members of Aurora B2B Social Networking can also have their own hosted and managed social networking hub on their website for customers and potential prospects.

Aurora Marketing Director Dawn McGruer says the networking hubs will improve customer service, increases sales, earn extra revenue as well as drive more traffic to a company's website.

She said: "If a business increases its customer base by 10 per cent, its average order value by 10 per cent and purchase frequency of clients by 10 per cent , that is a 30 per cent increase in revenue over 12 months - imagine the difference to the bottom line.

"Businesses can also charge for membership and advertising on the forum, providing a further stream of revenue.

"In addition to reaching thousands of contacts and having an array of marketing resources at their finger tips, Aurora B2B Social Networking is an excellent opportunity for members to start instantly earning revenue".

Aurora B2B Social Networking will handle all website transactions and, as well as having their own networking hub, the group's sophisticated email software will enable members to email every other network member - a system which McGruer says no other form of email marketing software can compete with.

The social networking forum is part of a complete overhaul and relaunch of Aurora Marketing's website to include a range of new functions and resources for businesses including; free expert advice and marketing tools as well as access to suppliers, special offers and discounts.

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