Product category:
Point of purchase, retail design
News Release from: Andromeda | Subject: orderTalk web ordering
Edited by the Marketingservicestalk Editorial
Team on 19 July 2007
Andromeda and orderTalk provide web
ordering
When Andromeda, the providers of the market-leading epos system for delivery operators and restaurants, wanted to offer the best in web ordering for clients, they looked no further than orderTalk.
Like Andromeda, orderTalk are specialists in the foodservice industry - only providing products and services for operators in this sector Existing clients receive in excess of 20% of their orders via the website, with typical ticket values 15-20% higher than equivalent telephoned orders
This article was originally published on Marketingservicestalk on 24 Jan 2008 at 8.00am (UK)
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The web-ordering product provides a customised website for clients, with all their relevant branding and reflects the look and feel of their own websites to provide a consistent image to the market.
The actual menus presented to the customer offer the same options as if they were in the store itself - change toppings, instructions to the chef, and so on.
Unlike most web services, the service is available 24/7 and customers can order their food up to 14 days in advance.
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This is a key feature, as some 20% of all orders are placed in advance.
When used in conjunction with Andromeda's Rameses Epos system in store, the orders are simply dropped onto the chef's make screen or printed automatically in the kitchen.
Future orders are stored and then presented at a pre-determined time in the kitchen.
When a customer registers on the site and places an order, his record is automatically created in the store system in real time.
Menu and pricing changes in the store are automatically sent to the website, so the two are always the same, preventing any discrepancies.
A sophisticated loyalty and customer referral scheme is also available to encourage recommendations and promote customer retention.
The two companies are pleased to announce that Andromeda will act as their agent for the UK and Ireland.
They are both keen to make this unique service available to all clients, irrespective of what system they use in store - even "pen and paper".
Existing clients who enjoy the full benefits of the service include Yo Sushi, Bombay Bicycle Club, Herbie's Pizza, easyPizza, Famous Moe's all in the UK, as well as Jason's Deli and Mr Gatti's in the USA.
Those clients who have an Andromeda system will have the benefits of full integration, however the web orders can be sent to any store via print agent, console or fax.
For a limited time, there will be special introductory prices for new clients signing up to the service by the end of August.
An extra deal is available for clients wishing to sign up for the Rameses in-store system and web ordering at the same time.
Andromeda, with offices in London, England, and Dallas, Texas, is Europe's leading delivery epos provider.
Andromeda's award winning Rameses POS software is suitable for delivery, counter and restaurant service operators.
Andromeda is the delivery POS technology leader, having introduced new features such as SMS text notification when the order leaves the store, fully integrated internet ordering, credit card processing and the ACE call handling system.
Andromeda caters for single site operators to international chains in all cuisines.
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