Product category:
Telemarketing
News Release from: Orbital Integrated Fulfilment Solutions
Edited by the Marketingservicestalk Editorial
Team on 19 June 2007
BBQ supplier outsources customer call
centre
Aspect Marketing Services has been appointed by high-end BBQ suppliers Outback to handle all inbound enquiry calls throughout the busy summer BBQ months.
This significant win will involve Aspect Marketing Services becoming the primary customer management point of contact for Outback Aspect Marketing Services will handle warranty enquiries and applications, information on and availability of parts and all general enquiries
The core team of agents will also provide the first point of contact for customers wishing to order an accessory.
In addition, Aspect Marketing Services will also deal with calls that are not time sensitive and as part of this service will provide data feeds to Outback twice daily with details of these calls.
Outback, based in Tovil, Maidstone, is a major supplier of gas and charcoal BBQs and accessories to major department stores across the UK including John Lewis and Fenwicks.
With Aspect Marketing Services now handling calls, customers can benefit by being able to speak to a representative between 8am and 9pm Monday to Friday with plans to add weekend hours during the peak BBQ season.
Julie Channer, managing director at Outback, commented: "We are really impressed with how smoothly and seamlessly the early stages have progressed - bringing Aspect Marketing Services on board to assist with our inbound calls has enabled us to free up our existing internal agents to get back to doing what they do best - selling our BBQs to stockists across the UK".
Guy Smith, managing director at Aspect Marketing Services, said: "Outsourcing contact centre services can bring huge rewards to brands and we are delighted to be helping Outback during their busiest time of the year.
"A transition to an outsourced contact centre can benefit the brand with instantaneous results.".
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