Product category:
Integrated marketing
News Release from: Arc Worldwide
Edited by the Marketingservicestalk Editorial
Team on 10 August 2007
Arc puts emphasis on client services
Andrew Edwards, Chairman of leading multidisciplined marketing communications agency Arc, is creating an industry-leading client services team.
Andrew Edwards said: "Our aim is to have a client services team second to none - there is nothing more important than ensuring that clients expectations are met and exceeded "Too many agencies pay lip-service to client service without dealing with the real issues"
Tim Parkman and Charis Marr will join the agency's substantially strengthened management team, both with over 10 years experience in marketing.
These appointments follow the arrival of Darren Keen from The Marketing Store in May and further appointments will be announced later in August.
Edwards said: "These two appointments are a demonstration that as the major player in the sector we will demonstrate leadership in all aspects of our business.
"It is a very positive step for us as we build our management team and as the business continues to go from strength to strength".
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