Telemarketing firm secures new clients

An Ant Marketing product story
Edited by the Marketingweek Marketplace editorial team May 7, 2008

Ant Marketing has won new contracts, valued in excess of GBP140,000, from two national companies looking to increase business from appointments secured by the telemarketing company.

Surrey-based Leasedrive Velo, which offers bespoke vehicle and rental management services to many blue-chip companies, and W Denis, the insurance and financial services group based in Leeds, have each entrusted their commercial appointment generation activity to Ant after being dissatisfied with the service provided by another local telemarketing company.

Joe Howick, sales director of Leasedrive Velo, said: "While we know who our potential customers are, it makes economic and business sense to outsource our appointment generation to a specialist with the experience to provide the quality appointments and feedback we expect".

The new business, which adds to Ant's existing contracts in both areas, is expected to produce more jobs.

The nine operators currently dedicated to the ongoing contracts have started well, with the number of appointments already arranged well on target.

Mark Dutton, a director of W Denis, added: "We have worked with Ant before and know that the company can be relied on to deliver".

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