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News Release from: AEO | Subject: AEO 100 report
Edited by the Marketingservicestalk Editorial
Team on 15 November 2007
The all new AEO 100 has been launched
The AEO 100, sponsored by TSNN.co.uk (the UK's largest online directory and resource for the exhibition industry), has been publicised in the Autumn issue of the EIA Standard magazine.
The AEO 100 report and tables have also been posted on the AEO and TSNN websites The format of this year's AEO 100 has evolved as a result of industry consensus, allowing for a more accurate and transparent representation of the events/exhibitions industry in 2006
This article was originally published on Marketingservicestalk on 18 Apr 2007 at 8.00am (UK)
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We have taken non-annual shows out of the main tables to give a like-for-like comparison, and have indicated all co-located shows.
Trevor Foley, Group Chief Executive of the EIA, commented about TSNN sponsoring the AEO 100 for the second consecutive year: "It is great to have TSNN support for the 'all new' AEO 100 - TSNN will greatly expand the reach and credibility of the report".
Ash Ali, Caroo Media Online Marketing Manager, said: "We're delighted to be involved in supporting this year's report; the exhibition industry is growing at an incredibly fast rate and we're very pleased to be able to help celebrate and recognise the hard work and commitment of both individuals and organisations".
The AEO 100 charts the top ABC/ BPA audited UK-based exhibitions that were organised by AEO members* in 2006 (* Companies that were AEO members at the time of compiling this report).
All the AEO 100 data has been compiled by the AEO Research Department.
The net stand space data is measured in square metres, and was sourced to members' 2006 stand declaration forms.
All visitor data was provided by ABC (Audit Bureau of Circulations).
The AEO 100 report contains two separate listings - Top 46 Consumer Exhibitions ranked by Total Attendance, and Top 50 Trade Exhibitions ranked by Net Stand Space.
In addition to these listings, the AEO has compiled a third table - Top 50 Trade Exhibitions ranked by Total Attendance, and further 'spin-off' tables that analyse the AEO 100 from a range of perspectives.
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